Data Governance 2026

The integrity of
your attribution.

Name: AttributionFlow
Address: 6-10 Kirby St, London EC1N 8TS, United Kingdom
Telephone: +44 20 7946 0123

At AttributionFlow, we treat data privacy as a technical constraint, not a legal chore. This policy outlines how we protect and process information in the UK and beyond.

Quick Navigation

We collect personal data primarily to facilitate high-precision marketing analytics. This includes identifiable identifiers such as IP addresses, cookie data, and device characteristics. When you engage with our services, we also collect contact details — specifically your name and email through our consultation forms.

Technical Logs

Browser type, referral links, and timestamps of site interaction for load balancing and security auditing.

Marketing Data

Anonymized conversion paths and campaign performance metrics processed for our agency clients.

Our collection methodology adheres to the principle of "Data Minimization." We only request the parameters absolutely necessary to fulfill the requested analysis or provide the service specified in our Terms of Service.

The Framework of
Data Utilization

How we transform raw signals into ethical insights without compromising the individual.

Service Delivery: We use your professional contact details to manage account access and billing cycles.

Model Optimization: Collective metadata is used to refine our attribution algorithms, ensuring cross-platform accuracy for all users.

Legal Compliance: Your data may be processed to satisfy regulatory reporting requirements specific to the United Kingdom's financial and trade laws.

Trust Baseline

We do not trade, sell, or lease your personal identifiers to third-party data brokers. Ever.

Storage Ethics & Retention

Duration of Processing

We retain personal information only for as long as is necessary to provide the services you have requested, or for other essential purposes such as complying with our legal obligations, resolving disputes, and enforcing our policies.

Active customer account data is typically held for the duration of the commercial contract plus six years for UK tax compliance.

Global Transfers

AttributionFlow is headquartered in London. Information collected through our attribution services may be stored and processed in the UK or any other country where our hosting providers maintain facilities. We utilize Standard Contractual Clauses (SCCs) to ensure equivalent protection levels globally.

Your Statutory Rights

Under the UK General Data Protection Regulation (UK GDPR), you hold significant rights regarding your personal information:

Right of Access: Request a digital copy of your personal data stored in our systems.
Right to Erasure: The "Right to be Forgotten" allows you to request the permanent deletion of your data.
Right to Object: Oppose the processing of your data for direct marketing purposes at any time.

To exercise any of these rights, please contact our Data Privacy Officer via the channels provided in our contact directory.

Governance Contact

Direct your privacy-policy queries or data subject access requests to the official AttributionFlow administrative desk.

Office Address

6-10 Kirby St, London EC1N 8TS, United Kingdom

Email Communications

[email protected]

Privacy Hours

Mon-Fri: 9:00-18:00

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe we are not processing your data correctly.

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The integrity of your attribution.